Backlink acquisition is one of the more important processes of an SEO campaign. Tunl Agency can handle the entire process for you, from reviewing your current backlink profile to reaching out and obtaining high-authority, white hat backlinks that point back to your website.
What is Backlink Acquisition?
Backlink acquisition, also called link building, is the process of obtaining incoming hyperlinks from other websites. Google uses backlinks to determine the authority and relevancy of your website or webpage. The benefits of backlink acquisition services include improved domain authority, more visitors via organic traffic, increased brand exposure, improved brand reputation, and sustainable long-term results.
You can think of backlinks as a vote of confidence. The more votes of confidence you have the more Google feels they can trust your website. However, not all backlinks (“votes”) are equal, and acquiring primarily white-hat, high-authority backlinks is of the utmost importance.
What Does Backlink Acquisition Include?
Backlink acquisition involves extensive research of your existing backlink profile, careful planning and campaign mapping, and the execution of the strategy. Several notable backlink acquisition actions we take during a campaign include:
- Extensive Backlink Audit
- Backlink Outreach
- Backlink Recovery
- Keyword Research
- Spam Backlink Removal
- Guest Post Writing
- Graphic Design
Of course, every campaign may look different based on your specific goals and needs. We can discuss your backlink acquisition strategy during a consultation call. Here is a more detailed explanation of each type of backlink acquisition service.
Extensive Backlink Audit
Backlink acquisition begins with an extensive audit of your existing backlinks. This gives us insights into the types of links you have gained and helps guide our outreach and acquisition strategies. Additionally, this reveals opportunities for backlink recovery and spam backlink removal.
This involves communications with webmasters, editors, etc. of high-authority websites within your industry for the purpose of attaining a backlink. We use a number of strategies to obtain backlinks for your websites. Notably, these methods include guest posting, contacting directories, broken link building, influencer outreach, and much more.
You may have had quality backlinks in the past that have since gone away or are now broken links. We recover these links for you and handle all communications in doing so. This is often an easy way to help improve rankings with Google, particularly if you have experienced an unexplained drop in your website traffic.
Keyword research is essentially anytime you develop content. For example, if we are creating a guest post for an industry-relevant site, then we conduct keyword research. After all, they want to rank their traffic also, and we help them do that. This helps response rates during backlink outreach.
Spam Backlink Removal
Not all backlinks help you rank higher. In fact, some backlinks may even hold you back. This is particularly the case if they are low-quality or from “sketchy” websites that Google does not trust. In essence, you can think of backlinks as your friends. Google is likely (to an extent) to judge how trustworthy and authoritative you are by who you hang out with. Subsequently, if you have bad friends (backlinks), then we need to remove them.
Guest Post Writing
Guest posting is the best way to obtain high authority backlinks. This is because you are trading value for the link, rather than simply asking for a handout. Additionally, you are spreading the word about your organization at the same time; many clients see traffic directly from their guest post articles. We ensure your guest posts are of the highest quality and designed for high authority websites to want to post them, improving your backlink acquisition success rate.
Another method we use to obtain backlinks for your organization is graphic design. We provide high-authority websites with personalized graphics that can be used in a multitude of ways in exchange for a backlink. Our team can design quality images fast when this method of outreach is needed.
The Benefits of Backlink Acquisition With Tunl Agency
First and foremost, Tunl Agency delivers high-quality backlink acquisition results in a timely manner. We get to work right away with the research phase and quickly move into outreach efforts. Additional benefits of choosing Tunl Agency include the use of white-hat strategies only, complete transparency throughout your campaign, and extensive reporting. We also specialize in the hospitality and tourism industries, offer discounted pricing (for a limited time), and do not require contract commitments. We believe we are the best in the world with backlink acquisition.
Are You Ready to Begin Backlink Acquisition With Tunl Agency?
Contact us to discuss your backlink acquisition needs and strategy with a Tunl Agency representative. We are more than happy to answer your questions and help you make informed decisions about your backlink acquisition service needs during a free consultation (via Google Meet).